Tab through the images or use the previous or next buttons to navigate each product image
or
Earn points on this purchase.
Summary
This bestselling cream eyeshadow and liner stick delivers effortless, eye-defining color that glides on smoothly and stays put for 13+ hours. Super-creamy, highly pigmented formula that blends seamlessly in seconds. Waterproof, smudge-proof, and crease-proof for all-day, lifeproof wear.
Benefits
- HIGH-PIGMENT, EFFORTLESS COLOR: Swipe on rich, buildable color in matte and shimmer finishes that blend seamlessly with just your fingertips or a brush. From a soft wash of color to a more defined look, these versatile shades are designed for effortless everyday wear.
- CREAMY, LONG-WEAR FORMULA: The silky cream formula glides on effortlessly, then sets to a soft, natural finish that stays put for 13+ hours of comfortable wear.
- CREASE-PROOF & WATERPROOF: Designed to keep up with your day, this smudge-proof, crease-proof, waterproof formula locks in color for long-lasting, fade-resistant wear.
- 2-IN-1 EYESHADOW & LINER: More than an eyeshadow stick. The built-in sharpener transforms the tip into a precision liner for endless eye looks—from effortless washes of color to defined detail.
- LASH & LID-LOVING INGREDIENTS: Infused with Jojoba Oil and other nourishing natural oils to help hydrate, smooth, and soften the delicate skin around the eyes.
- MESS-FREE & TRAVEL-FRIENDLY: Ditch the bulky palette. These sleek, durable eyeshadow sticks feature the shades you actually use—perfect for makeup bags, carry-ons, and touch-ups on the go, with no breakage or messy fallout.
- VEGAN, CRUELTY-FREE, GLUTEN-FREE, PARABEN-FREE, SULFATE-FREE
Key Ingredients
- Jojoba & other natural oils: Keeps lids soft while locking in that look for the long haul.
Item 77002312
Swipe directly onto your eyelid, then blend with a finger depending on how pigmented or subtle you want your shade. One end also contains a sharpener, so you can easily turn your shadow stick into a precision liner to complete your look.
Dimethicone, Silica, Isoamyl Cocoate, Sucrose Tetrastearate Triacetate, Polybutene, Hydrogenated Jojoba Oil, Synthetic Wax, Trimethylsiloxysilicate/Dimethiconol Crosspolymer, Glyceryl Caprylate, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ethylene/Methacrylate Copolymer, Isopropyl Titanium Triisostearate. Mica (Cl 77019), Titanium Dioxide (Cl 77891), Iron Oxides (Cl 77491, 77492, 77499).
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
NYX Professional Makeup
Epic Ink Waterproof Liquid Eyeliner
Urban Decay Cosmetics
24/7 Glide-On Waterproof Eyeliner Pencil
HOURGLASS
Ambient Lighting Edit Unlocked Palette
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
bareMinerals
BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation
Benefit Cosmetics
BADgal BANG! Volumizing Mascara
ILIA
Super Serum Skin Tint SPF 40 - Hydrating Foundation
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
NYX Professional Makeup
Epic Inky Stix Mechanical Cream Gel Eyeliner
Clinique
The Best Of Black Honey All About Shadow Palette
Anastasia Beverly Hills
Haze Mini Eyeshadow Palette
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
HolyGrail
I rarely write reviews, but this stuff is so good that I wanted to share my experience! I need makeup that's QUICK, EASY and LASTS. I'm a nurse who works 12 hour shifts that I have to wake up for at 4:45am. I Don't have a whole lot of AM time to get ready, but this literally takes a total of ~1 minu...
Most Helpful Critical Review
pass
I have bought many different eyeshadow sticks. My favorite is It Cosmetics but I have tried Bobbi Brown, Laura Mercier, ELF, and a couple more random ones. I thought I would try this brand because it was just a little bit cheaper than my favorite. First, I saw reviews saying how tiny the Alleyoop st...
1480 results
Nice creamy eyeshadow
I bought the Espresso, cool medium brown color. Nice texture, easy to work with.
Eye Shadow
Reviewed at
I really enjoyed this eyeshadow. Applying was very easy and stayed on I received taupe, I will be buying another shade.
Good staying power
Reviewed at
I bought two of these to try. I have hooded eyes and the color stays better than powder shadows. I would buy more colors of these next time I'm making a purchase.
Wonderful products
Reviewed at
Wonderful products
So bummed out!
Reviewed at
I was so excited to finally buy one of these as I've been on the hunt for a great gold shadow. I'm so bummed that the product just isn't good. It doesn't last at all. I've given it a chance, and tried combos of things to help make it last, but nothing works. It just all got caught in the crease of my eyelids and dissolved almost (and that was within a couple hours). Two stars are for how good it looks right when you apply it. Because it is a great gold!