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Highlights
Summary
IT Cosmetics Do It All Sheer Tint Face Balm is your ultimate 4-in-1 tinted moisturizer that transforms skin instantly and over time. This next-generation serum combines sheer, buildable coverage with 92% skincare ingredients for a radiant look that firms, hydrates, and minimizes the look of lines.
Features
- Made with 92% skincare ingredients including Hyaluronic Acid, Collagen Peptide***, and Vitamin E.
- Buildable, radiant finish for a luminous glow.
- Next-generation tinted moisturizer starts as a solid serum and melts effortlessly into skin.
- Available in 15 flexible shades.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Key Ingredients:
- Hyaluronic Acid: Hydrates and plumps for all-day moisture.
- Collagen Peptide: A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Vitamin E: Moisturizes and provides antioxidant benefits.
Benefits
- 92% Skincare Base with Collagen Peptide***, Hyaluronic Acid, and Vitamin E for better-looking bare skin after just 4 weeks**.
- 4-in-1 Makeup Benefits for Instant & Over Time Skin Transformation.
- Provides buildable, sheer coverage with a radiant finish for a healthy glow.
- Visibly firms and minimizes the look of lines for smoother-looking skin.
- Provides 24-hour hydration, leaving skin feeling plump and comfortable.
- Blends effortlessly with no mess for easy, on-the-go application.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
- Ultra-lightweight, serum-like texture that adapts to a wide range of skin tones with sheer, flexible shades.
- Dermatologist tested for safety
- Suitable for all skin types
- Suitable for sensitive skin
- Non-Comedogenic
- Non-Acnegenic
- Suitable for acne-prone skin
- Allergy Tested
Research Results
- 91% said it minimizes the appearance of surface imperfections, like wrinkles and fine lines.*
- Provides 24-hour hydration and instant radiance.*
- *Based on a consumer study after 1 week of regular use.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
Item 2650284
Tap with Brush or Fingers: Thanks to its ultra-blendable texture, simply dip your Heavenly Luxe™ Complexion Perfection Brush #7 or clean fingertips into the balm.
Blend It: Apply starting at the center of your face. Blend outward onto your face, neck, and décolleté to achieve a radiant finish.
Build It: Complete your look by applying an even layer. Add more product as needed to build up your desired level of coverage---no mistakes!
Aqua / Water / Eau, Dimethicone, Isotridecyl Isononanoate, Glycerin, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Dipropylene Glycol, Polymethylsilsesquioxane, Peg-9 Polydimethylsiloxyethyl Dimethicone, Dimethicone/Polyglycerin-3 Crosspolymer, Polyglyceryl-4 Isostearate, Cetyl Peg/Ppg-10/1 Dimethicone, Synthetic Fluorphlogopite, Caprylyl Glycol, Phenoxyethanol, Ethylhexylglycerin, Tocopherol, Disodium Stearoyl Glutamate, Sodium Hyaluronate, Aluminum Hydroxide, Butylene Glycol, Carbomer, Sodium Lactate, Polysorbate 20, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7. [+/- May Contain / Peut Contenir CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].
This brand is excluded from most Ulta Beauty coupons.
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COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30
IT Cosmetics
Do It All Hydrating Sheer Tinted Moisturizer Balm
FAQs
What is Do It All Sheer Tint Face Balm?
Delivering visible skin improvements over time and instant radiance, Do It All Sheer Tint Face Balm is your 4-in-1 skin-transforming tinted balm. IT gives you sheer, buildable coverage that is visibly more hydrated, firmer, and smoother while looking like your skin, thanks to a 92% skincare base featuring vitamin E, hyaluronic acid, and collagen peptide. Developed by dermatologists’ expertise and available in 15 flexible shades, it’s the perfect “no-makeup makeup” essential.
What’s inside the 92% skincare base?
Designed to treat your skin while performing like makeup, the skincare-infused base of Do It All Sheer Tint Face Balm features vitamin E for antioxidant protection, hyaluronic acid for hydration, and collagen peptide. Together, these ingredients help condition, smooth, and visibly firm skin with every wear.
Is the coverage sheer or buildable?
Build it up—or keep it sheer. For a natural, radiant finish, start with a light veil of tint, then add more where you want extra evening out. Effortlessly melting into skin, the balm will not streak or cake.
How do I find my foundation shade?
Identify your undertone after choosing your shade family (Light, Medium, Tan, Rich, or Deep) to find your foundation shade match. For a cool undertone, silver jewelry flatters best and skin has pink or red tones. For a warm undertone, gold jewelry flatters best and skin has yellow or golden tones. For a neutral undertone, both jewelry tones complement and skin shows a blend of warm and cool tones. Choose the matching shade within your family for your best fit once your undertone is identified.
Is Do It All Sheer Tint Face Balm good for mature skin?
Yes—mature skin was kept top of mind during the development of Do It All Sheer Tint Face Balm. Boosting radiance instantly while helping to soften the look of lines and visibly firm skin, the formula is rich in collagen peptides. After 4 weeks, bare skin feels firmer, looks smoother, and fine lines appear minimized.
Does the texture feel greasy or heavy?
Not at all. Leaving behind a breathable, radiant, and lightweight finish that never feels oily or greasy, the solid-to-cream balm melts instantly on contact.
Is this a foundation or skincare?
Both. The benefits of a skincare treatment—radiance, hydration, and visible firming—are delivered all day alongside the flexible coverage of a sheer foundation.
What skin types can use this face balm?
All skin types can enjoy IT. While oily or combination skin types can achieve a natural glow and gently set with powder if desired, dry and mature skin will especially love the smooth, cushiony feel and long-lasting hydration.
How should I apply IT for the best results?
Pair IT with the Heavenly Luxe Complexion Perfection Brush #7 for the most radiant, seamless blend—or use clean fingertips for quick, simple application. From the center of the face outward, apply and build where desired.
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
IT Cosmetics Sheer Tint Face Balm: Skincare Formulation
I received this product in exchange for my honest review. [I received this product in exchange for my honest review] IT Cosmetics Do It All Sheer Tint Face Balm is a creamy, lightweight consistency which absorbs easily onto the skin. The balmy texture is emollient with a smoothness to apply softly o...
Most Helpful Critical Review
I had blending issues
[I received this product in exchange for my honest review] I was eager to try a tint that has collagen peptide, hyaluronic acid, and Vitamin E. I have been using a tinted moisturizer from a well-known department store brand in a plastic tube, but I like the idea of a more beneficial balm from a gla...
3743 results
Invisibly smooth and more youthful
[I received this product in exchange for my honest review] Wow great results! The color blends right in and smooths my skin tone instantly. There's no scent. It's moisturizing and very lightweight. Highly recommend!
I LOVE IT!
I don't leave reviews but have to on this. I'm almost 60, have some hyperpigment on my fair skin and have some crows feet and some sagging collagen. I don't like heavy or opaque foundation on MY skin. I like to see some of my freckles but have a few redder patches and a few broken blood vessels that just feel more confident having blended in. Ive tried tinted moisturizers and like that kind of coverage. I used one previously that i got compliments on but I absolutely HATED the container it was in. And I tried a different one that I used but never really loved. So I did research and narrowed my search to this or Jones Road. My concern with Jones Road is that I dont like shine. Or matte for the matter. And the videos seemed quite shiny. So I tried this.....It is PERFECT for me! It goes on nicely with a foundation brush. My blush and contour blend over it nicely. I do blot my crows feet with a blender and haven't had any problems. My only wish is that it had SPF.
The BEST
If they ever stop selling this product, I don't know what I will do. This skin balm covers everything yet, it feels like you have nothing on your face. It leaves your skin with a beautiful hydrated glow and works amazing with every other makeup product on your face.
Interesting product
Ordered a shade lighter and is still too dark/warm. Lightweight. Buildable coverage. Don't love it, don't hate it. Don't know that there needs to be a place in my makeup bag for this.
First time purchase and will be a repeat
This has been added to my permanent collection. I love the light cooling feel and great coverage. Can really see such a difference and it lasts all day. I went in store to ensure a great shade match.