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Highlights
Summary
DIBS Beauty's Double Standard Primer & Mascara Duo features a brown tubing primer to lengthen & define and a black volumizing mascara to thicken lashes.
Features
- One wand replaces your multi-mascara stash - length, volume, or both
- Natural brown and bold black - no choosing necessary
- Flake-free, smudge-proof, all-day 12 HR wear
- Actually easy to remove with warm water
- Infused with shea butter, hyaluronic acid + vitamin B5 to nourish lashes
- For usage on eyes
- Safe for sensitive eyes
- Safe for contact lens wearers
- Opthalmalogist-tested
Key Ingredients
- Hyaluronic Acid: Promotes stronger, longer lashes
- Shea Butter: Known to nourish and condition lashes
- Vitamin B5: Known to help prevent lash damage and promote growth
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Gluten
- Talc
Item 2643242
Use the precise elastomer-bristle to swipe on the brown primer for a natural, lengthened lash. Use the bold, wavy bristle brush to go bold with the black volumizer. Or layer them up for full-on lash impact. Build to your desired drama.
Primer: Water/Aqua/Eau, Polyurethane-35, Glyceryl Stearate Se, Vp/Eicosene Copolymer, Stearic Acid, Synthetic Beeswax, Glycerin, Saccharum Officinarum (Sugar Cane) Extract, Pvp, Butyrospermum Parkii (Shea) Butter, Palmitic Acid, Tromethamine, Coconut Alkanes, C18-36 Acid Triglyceride, Mica, Sodium Hyaluronate, Panthenol, Phenoxyethanol, Sodium Dehydroacetate, Xanthan Gum, Disodium Edta, Coco-Caprylate/Caprate, Ethylhexylglycerin, Caprylyl Glycol, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).
Mascara: Water/Aqua/Eau, Acrylates/Ethylhexyl Acrylate Copolymer, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate Se, Stearic Acid, Vp/Eicosene Copolymer, Glycerin, Pvp, Butyrospermum Parkii (Shea) Butter, Synthetic Beeswax, Palmitic Acid, Tromethamine, Panthenol, Sodium Hyaluronate, Phenoxyethanol, Silica, Laureth-21, Sodium Dehydroacetate, Disodium EDTA, Ethylhexylglycerin, Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Best Lashes EVER!!!
This mascara is probably the best "new" beauty item I've tried in a while. I have long lashes, but they are light in color and are hard to see with my hooded eyelids. But with this mascara, it looks like I have extensions they are so long and lovely. The brown primer goes on so smoothly, with just o...
Most Helpful Critical Review
Not for me, but maybe for someone else
[I received this product in exchange for my honest review] I was really excited to try this mascara out, especially since you're essentially getting 2 products for the price of 1. Unfortunately I was a little disappointed with it. Pros first: definitely has long wear, I wore it all day long and it ...
679 results
LOVE LOVE LOVE
I'd give this 10 stars if I could! I have really sensitive eyes, so finding a mascara that doesn't irritate is always hard. This mascara lasts all day, doesn't flake off, and my lashes have never looked longer or thicker. Love that the brown primer doesn't show through the mascara like lot of the other (white) primers I've tried. Make sure the caps are screwed on really tight after use or else it dries out really quickly.
The brown primer is unlike anything I've ever tried
I'm super picky about mascara because so many either smudge under my eyes, get clumpy, or make my lashes feel crunchy by the end of the day. This one is SO good. The brown primer is probably my favorite part because I've never used anything like it. It gives my lashes this really pretty soft definition on its own, but under the black mascara it makes a huge difference. My lashes look fuller and more defined, and somehow the mascara seriously lasts ALL day without smudging or flaking. I also love that you can customize it depending on the day—brown primer alone for a softer look, or layer the black mascara over it when you want more drama. My lashes stay fluffy and separated instead of getting stiff or clumpy. Such a smart product and definitely not like every other mascara out there. The brown primer totally sold me!
On my second tube
The brown side really primes and makes my mascara last longer. I really adore this for every day and then add the black on for a full glam night out.
the brown mascara is the best thing I've ever used
both sides are sensational but a little goes a long way on the black side. the brown mascara is incredible. i love that i can pair two options and build up. i get so many compliments when i wear this
Game Changer
I bought this to try out tubing mascara for the first time. Befoe trying this, anything waterproof would weigh down my already non existent lashes. This was a game changer. i love how much volume and length this gave me.