Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Summary
Hydrating, smoothing, and oh-so-effortless—Effin Primer preps your skin for a flawless, airbrushed finish. Packed with Goji Berry Extract, Shea Butter, and Hyaluronic Acid, it’s a triple-check for soft, glowing, selfie-ready skin.
Benefits
- Hydrates skin
- Smooths complexion
- Creates airbrushed finish
- Can be worn alone or under makeup
Features
- Lightweight formula
- Preps skin for long-lasting makeup
- Leaves skin soft and supple
- Non-greasy texture
Key Notes
- Infused with Goji Berry Extract, Shea Butter, Hyaluronic Acid
- Cruelty-free and vegan
- Suitable for all skin types
Item 77000568
Apply onto clean dry skin. Can be worn alone or under your makeup for an even complexion that lasts all day.
Water (Aqua), Glycerin, Caprylic/Capric Triglyceride, Isoamyl Laurate, Butylene Glycol, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Cetyl Alcohol, Glyceryl Stearate, Peg-75 Stearate, Sodium Hyaluronate Crosspolymer, Dimethicone, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Phenoxyethanol, Aminomethyl Propanol, Ceteth-20, Steareth-20, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ethylhexylglycerin, Lycium Chinense Fruit Extract.
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
bareMinerals
COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30
MAC
Studio Fix Powder Plus Foundation with 24HR Oil Control + Blur-Matte Finish
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Charlotte Tilbury
Airbrush Flawless Hydrating & Waterproof Setting Spray
Charlotte Tilbury
Airbrush Flawless Finish Blurring & Setting Powder
L'Oréal
Infallible 3-Second Setting Mist Spray
Urban Decay Cosmetics
All Nighter Waterproof Makeup Setting Spray
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Smashbox
The Original Photo Finish Smooth & Blur Oil-Free Primer
BOBBI BROWN
Vitamin Enriched Face Base Moisturizer & Primer with Vitamin C + Hyaluronic Acid
MAC
Prep + Prime Fix+ Primer and Setting Spray
Smashbox
Photo Finish Pore-Vanishing Blurs Pores Primer
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Super Smooth
This is an alright primer. But Tbh, it's not my favorite kimchi Chic beauty product, but neither is it the worst. It's very silky and has like a silicone feel to it (not sure 100% sure if it has Silicone in in or if it's Silicone-Free or not) but it definitely feels super smooth on my skin. I notice...
Most Helpful Critical Review
disappointed!
I was so excited to try the hydrating primer but I am very disappointed. It does not at all blur or minimize my pores. It added to the texture of my face. Such a bummer! I have looooved other Kim Chi products but this was just a miss for me and my dry skin.
83 results
Good value product
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
It gives nice coverage for makeup protected myself from foundation overall experience is so good and feels good not leave bad texture or residue
Great comfy primer
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I loved this primer!! It sat nicely on my skin and mixed well with my other products. I felt as though it kept my makeup for longer than usual and did not cause irritation on sensitive skin at all!
Must try
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This primer is amazing. It leaves my sky feeling hydrated and smooth after wearing make up. Usually with some primers I would get dry patches sometimes I would break out but with this I didn't experience and of that. Having this primer my make up stayed longer and I didn't notice a change throughout the day
Great
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This primer is great! It feels hydrating and makes my makeup last all day! A little goes a long way as well. The packaging is super cute too! Overall this is a nice primer and I will check out more products by KimChi!
Smooth skin, flawless finish.
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This primer is lightweight, hydrating and perfect under makeup. It's smooth texture keeps makeup looking fresh all day. Definitely recommend this product.