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Summary
A limited online-exclusive bringing back Natasha's iconic 2016 concealer lip looks. HY-GLOSS MILKY features 4 NEW luminous shades in a modern finish that hydrates, smooths & restores lips while delivering rich, creamy milky color with immediate & long-term lip benefits.
Benefits
- Drawing inspiration from the milky lip trend, Natasha’s bringing back her iconic 2016 concealer lip looks and reinvents them in a fresh, modern finish – launching HY-GLOSS MILKY, a limited online-exclusive drop featuring 4 NEW luminous milky shades.
- HY-GLOSS MILKY delivers bold, high-impact color in creamy milky tones.
- Natasha’s advanced formula glides on smoothly for even, medium color payoff with a hydrated, non-creasing finish—creating a modern, wearable take on the iconic milky lip trend.
- Delivering immediate and long-term lip benefits, this formula hydrates, smooths and restores the lips.
- This buttery, cushiony day-and-night lip essential delivers vibrant, true-color payoff with a glassy, wet shine finish that never feels sticky. Formulated with skin-loving active ingredients, it hydrates and smooths lips for a refreshed, plump statement pout.
Key Ingredients
- White Tea Rose Cells – repairs and smooths lips, preserves firmness and elasticity, strengthens the skin barrier, supports collagen and elastin.
- Raspberry Plant Cells – deeply hydrates and protects lips, boosts hyaluronic acid and ceramides, prevents moisture loss and provides immediate and long-lasting hydration.
Shades
- Milky way - Sheer milky mauve
- Peach milk - Sheer milky beige
- Soft Serve - Sheer milky pastel pink
- Vanilla Swirl - Sheer milky nude
Item 2662750
OMBRE LIP EFFECT
Define lips with a deeper ND Lip Crayon, then apply HY-GLOSS MILKY to softly blend and create a modern, dimensional ombré finish.
MILKY LIP FINISH
Line lips with one of the ND Lip Crayons, apply My Dream Concealer Lipstick, then finish with HY-GLOSS MILKY for a smooth, high-shine milky look.
Polybutene Hydrogenated Poly(C6-14 Olefin) Bis-Diglyceryl Polyacyladipate-2 Glyceryl Tribehenate/Isostearate/Eicosandioate Hydrogenated Styrene/Isoprene Copolymer Mica Caprylic/Capric Triglyceride Titanium Dioxide (CI 77891) Stearalkonium Bentonite Ethyl Vanillin Iron Oxides (CI 77492) Propylene Carbonate Iron Oxides (CI 77491) Dicalcium Phosphate Blue 1 Lake (CI 42090) Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate Red 7 Lake (CI 15850) Red 28 Lake (CI 45410) Tocopherol Rubus Idaeus (Raspberry) Leaf Extract [Rubus Idaeus Leaf Extract] Rosa Hybrid Flower Extract Yellow 5 Lake (CI 19140) Tin Oxide.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
4 results
Most comfortable gloss I've ever tried
Natasha Denona does it again with that magic grip thing shes known for, just like the concealer, the foundation, and the bronzing liquid, these glosses have this magical grippiness to them that hugs that lips while still feeling weightless and beautiful. These are genuinely the nices glosses I've ever used. My ONLY gripe is that they're somewhat sheer and if these were fuller coverage glosses, they'd' truly be the best glosses on the market right now. But wow the formula of these is such a huge hit for me and I am OBSESSED!!!!
AMAZING & a MUST HAVE!!!!!
Normally I distrust reviews and almost never leave one, but for her 2 new lip lines I just must. Like all her products these are amazing!!!!! They feel silky & luxurious going on, and make your lips feel so soft. The colors are dreamy and great for any skintone. The only thing that may be an issue for someone is the sheerness or lightness of the colors. I have a neutral/cool, fair skintone and need a lipliner under them or the Hy-gloss Milky gloss over them (perfect "reason" to buy all of both lines 🤭) or they wash me out. Every color of the Concealer Lipstick and Hy-gloss lines are beautiful, luxurious and the best quality. Worth every penny & more 💝
Big let down
Thick, sticky, heavily scented. I was really looking forward to these colors. It feels like vaseline, and even when you wipe it off it leaves that greasy film. Doesn't feel "balmy". With that, you don't get any color pay off unless you layer it and it just feels like thick vaseline. To top it off it has a very heavy vanilla/cinnamon scent, no matter how much you put on. Will be returning.
Love it
I really enjoy the color range and formula