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Benefit Cosmetics They're Real Lengthening Mascara
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Free Gift with purchase
Free BADgal BANG! Mascara deluxe sample with $40 Benefit purchase (valid thru 11.21.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
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Highlights
Summary
Benefit Cosmetics They're Real! Lengthening Mascara is a lengthening mascara that curls, volumizes, lifts and separates lashes for beyond belief beauty! The jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!
Benefits
- Flake-free
- Smudge-proof
Research Results
- 94% saw dramatic length & volume*
- 94% saw visible lift*
- 100% saw long-wearing results*
- *Results observed in a consumer panel survey
Item 2231443
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
BEAUTY TIP: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Aqua (Water), Cera Alba (Beeswax), Paraffin, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Glyceryl Stearate, Polybutene, Vp/Eicosene Copolymer, Steareth-21, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Palmitic Acid, Stearic Acid, Phenoxyethanol, Steareth-2, Silica, Aminomethyl Propanediol, Butylene Glycol, Caprylyl Glycol, Sodium Laureth-12 Sulfate, Hydroxyethylcellulose, Kaolin, Aluminum Hydroxide, Tocopheryl Acetate, Ammonium Hydroxide, Sericin, Disodium Phosphate, Sodium Phosphate, Polysorbate 60, Sodium Hyaluronate, Citric Acid, Potassium Sorbate. May Contain: CI 77499 (Iron Oxides), CI 77007 (Ultramarines). N° 16510.
Disclaimer: Product ingredient listings are updated periodically. Before using a benefit product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
This brand is excluded from most Ulta Beauty coupons.
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Mascara vs. Mascara
Also Available in Mini!
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
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Most Helpful Positive Review
Unbelievable
I'd heard people raving about They're Real! I mean, who hasn't. But I didn't believe it. There was no way a mascara could create such incredible results. So when I recently bought a Beauty Score from the Benefit Kiosk in the Las Vegas airport, I was elated to see the They're Real! tube in the bottom...
Most Helpful Critical Review
Long Lashes but Lots of Flecks
If I was just basing my review on the lengthening ability of this mascara, it would get a 10+++ but other factors bring the grade down. First, the brush. While it does coat & separate lashes if used as directed, gobs & gobs of mascara come out on the end of the brush & get deposited on the lashes. I...
13867 results
Smudges and Flakes
This one is like an oxymoron. Not only is it insanely hard to get off, it also smudges badly and flakes all over. Within an hour of putting it on, I have dark smudges under my eyes and on my brown bone area. I use a cleansing balm and a cleanser to wash my face at night, then follow with micellar water and still have to struggle to get this off.
use to be amazing, what happened
this mascara was my all time favorite. been using it for years and I actually still get compliments. the past year I've noticed that it doesn't last as long it use too. I have to buy a new one about every 3 weeks now. before I use to go about 2 months. I see from reading the reviews other people as well are not happy with the product anymore. what happened?! they've lost a long time customer. it's unfortunate. hopefully someone from the Benefit teams reads the Ulta reviews.
Waste of money
I have tried to use this expensive product and find it causes a very clumpy mess. Waste of money.
Never again
The sales girl at Ulta recommended this mascara and I was shopping for something new to try. It makes your lashes look crazy, long and beautiful, but then I realized it's impossible to get off and my eyelashes were being ripped out and falling out constantly after two weeks of use, I had to throw it away. I have no more eyelashes left.
The only one I'll ever buy from now on
100% worth it
Questions
Q&A
Showing 20 out of 75 Questions
- Q
I have used this mascara for a long time. The last time I ordered I recueved Jet Black. I did not sent back, but I cannot use it is to dark. Do you have this mascara in BLACK
- Asked by Brenda
- Official Answer By Benefit Cosmetics en_USPlease email [email protected] who will be able to help ith this request.Was this answer helpful to you
- Q
Is it waterproof?
- Asked by Sharon
- Official Answer By Benefit Cosmetics en_USNo, our They're Real! mascara is not waterproof!Was this answer helpful to you
- Q
What is the difference people see between this and bad gal bang? Which is best for lengthen n volume?
- Asked by Aimee
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Both BADgal Bang and They're Real mascaras lengthen and volumizes. xoxo B Was this answer helpful to you
- Q
Is this mascara cruelty free and vegan formulated
- Asked by BeccaBoo96
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our They're Real! mascara does contain animal derived ingredients. xoxo BWas this answer helpful to you
- Q
Does it flake at all?
- Asked by Sara
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our They're Real! mascara lengthens, curls, lifts and separates your lashes without smudging or drying out. xoxo BWas this answer helpful to you
- Q
Does this mascara only come in water proof
- Asked by Frankie
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our The're Real! mascara is not waterproof. xoxo BWas this answer helpful to you
- Q
Is it sweatproof?
- Asked by mary
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our They're Real! mascara is not waterproof. xoxo BWas this answer helpful to you
- Q
I'm having a hard time removing this mascara, it doesn't come off easily even with a waterproof eye makeup remover. What do you recommend using for washing it off?
- Asked by agaveblue
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! I recommend our They're Real! Remover (Item 2276973). It is specially formulated to remove our bestselling they’re real! mascara & is gentle-yet-powerful. xoxo B https://vaxrpdia.top/theyre-real-eye-makeup-remover?productId=xlsImpprod10421041&sku=2276973&_requestid=418227Was this answer helpful to you
- Q
Is this mascara good for straight lashes? I always have to use a waterproof mascara in order to keep my eyelashes curled, however it's more difficult to remove. I want to purchase it but I don't want to regret buying it if it doesn't keep them curled.
- Asked by Miri
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Here's a quick breakdown of the differences between our mascaras: --They're Real! mascara is best for lengthening your lashes, the long-wearing formula won't smudge, budge or dry out. Our Roller Lash mascara is best for curling your lashes, the patent-pending Hook ‘n’ Roll™ brush gives this mascara curl power! xoxo BWas this answer helpful to you
- Q
hi does this formula have a wetter or drier consistency
- Asked by beautyconcious
- Verified Reply - Staff ExpertSorry for the delay answering your question. Please reach out to [email protected] for assistance. Thanks!Was this answer helpful to you
- Q
How long does the full size tube of there'r real mascara last (average daily use) before changing texture?
- Asked by Cee
- Verified Reply - Staff ExpertSorry for the delay answering your question. Please reach out to [email protected] for assistance. Thanks!Was this answer helpful to you
- Q
How long would an unopened tube last for? I got 2 as a Christmas present but I won't be using both at the same time.
- Asked by beauty
- Verified Reply - Brand ExpertHi gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 4 to 5 months give or take. Our unopened products typically have a shelf life of 36 months. xoxo BWas this answer helpful to you
- Q
I just received a sample of this AAA-MAZING product! I'm in 💗 The only thing it's missing is a primer. What product would you suggest as I'm new to your line. Thank you! 😉
- Asked by RaeRae32
- Verified Reply - Brand ExpertHi gorgeous! I would recommend our They're Real! Tinted Lash primer (Item 2295079) to dramatically boost length & separate for beyond belief lashes. xoxo B http://vaxrpdia.top/theyre-real-tinted-lash-primer?productId=xlsImpprod13281021Was this answer helpful to you
- Q
Is this product vegan or animal tested?
- Asked by Elise
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara does contain Beeswax and Sericin which are animal derived ingredients. xoxo BWas this answer helpful to you
- Q
How blue is the electric blue shade? Would it compliment blue eyes better vs the brown?
- Asked by Ashley_1027
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara in blue is a cobalt color and will give your lashes a pop of color to compliment any shade of eye color. xoxo BWas this answer helpful to you
- Q
Is the blue color more subtle or like an electric looking blue on lashes?
- Asked by Ash
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara in beyond blue is not subtle, it's an electric blue that is very flattering to all. xoxo BWas this answer helpful to you
- Q
Is this mascara clumpy?
- Asked by Gabby
- Verified Reply - Staff ExpertFollow this technique for clump-free lashes: Wiggling the wand slowly gives maximum length & volume - you really want to feel the brush working on your lashes. Apply a second coat holding the wand vertically so that the unique tip can curl & separate your lashes.Was this answer helpful to you
- Q
Is this product oil-free? And is the primer oil-free?
- Asked by Stephanie
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real Mascara and They're Real Tinted Primer are water based and do not contain oil as an ingredient. xoxo BWas this answer helpful to you
- Q
Is this mascara waterproof?
- Asked by Cindy Meyer Silverman
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara is not waterproof. Apply They're Real! mascara to lengthen your lashes. Then, apply a coat of BADgal waterproof mascara (Item #: 2202100) to seal the deal. You'll love the length of They're Real! combined with the volume of BADgal! http://vaxrpdia.top/badgal-waterproof-mascara?productId=xlsImpprod1060438&sku=2202100&_requestid=403341Was this answer helpful to you
- Q
Does They're Real mascara come in a brown or browned black? Not everyone can use the dark black, redheads & Blondes prefer brownish black or just deep Brown.
- Asked by Shirley
- Verified Reply - Brand ExpertHi gorgeous! Our full size They're Real! mascara comes in black, brown and blue! xoxo B http://vaxrpdia.top/theyre-real-lengthening-mascara?productId=xlsImpprod3460265Was this answer helpful to you