e.l.f. Cosmetics

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NEW ARRIVALS

Dropping NEW arrivals on main.

Hard launch with the latest; a glassy highlighter, skinfluenced concealer & a luxe-as-e.l.f. lippie.

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Being Minimal is e.l.f.ing Criminal

Get obsessed with our most-wanted lineup

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NEW ARRIVALS

New wins for skin.

Meet the latest lineup of skincare must-haves made for real-life routines.

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e.l.f. Cosmetics Hydrating Camo Concealer
20 colors
e.l.f. Cosmetics

Hydrating Camo Concealer
4.4 out of 5 stars ; 8111 reviews4.4(8111)
$8.00
e.l.f. Cosmetics Halo Glow Liquid Filter
15 colors
e.l.f. Cosmetics

Halo Glow Liquid Filter
4.5 out of 5 stars ; 9966 reviews4.5(9966)
$15.00
e.l.f. Cosmetics Power Grip Dewy Setting Spray
e.l.f. Cosmetics

Power Grip Dewy Setting Spray
4.7 out of 5 stars ; 14664 reviews4.7(14664)
$11.00
e.l.f. Cosmetics Camo Liquid Blush
12 colors
e.l.f. Cosmetics

Camo Liquid Blush
4.7 out of 5 stars ; 8606 reviews4.7(8606)
$8.00
e.l.f. Cosmetics Sheer For It Blush Lip + Cheek Tint
5 colors
e.l.f. Cosmetics

Sheer For It Blush Lip + Cheek Tint
4.5 out of 5 stars ; 6268 reviews4.5(6268)
$6.00
e.l.f. Cosmetics Soft Glam Satin Foundation
35 colors
Online only
e.l.f. Cosmetics

Soft Glam Satin Foundation
4.5 out of 5 stars ; 3493 reviews4.5(3493)
$9.00
e.l.f. Cosmetics Camo Liquid Bronzer & Contour
13 colors
e.l.f. Cosmetics

Camo Liquid Bronzer & Contour
4.5 out of 5 stars ; 2988 reviews4.5(2988)
$8.00
e.l.f. Cosmetics Lash XTNDR Mascara
3 colors
e.l.f. Cosmetics

Lash XTNDR Mascara
4.5 out of 5 stars ; 1658 reviews4.5(1658)
$8.00
e.l.f. Cosmetics Halo Glow Contour Beauty Wand
5 colors
e.l.f. Cosmetics

Halo Glow Contour Beauty Wand
4.4 out of 5 stars ; 2933 reviews4.4(2933)
$10.00
e.l.f. Cosmetics 16HR Camo Concealer
20 colors
Online only
e.l.f. Cosmetics

16HR Camo Concealer
4.2 out of 5 stars ; 5655 reviews4.2(5655)
$8.00
e.l.f. Cosmetics Bronzing Drops
4 colors
e.l.f. Cosmetics

Bronzing Drops
4.5 out of 5 stars ; 4049 reviews4.5(4049)
$13.00
e.l.f. Cosmetics Camo Color Corrector
5 colors
e.l.f. Cosmetics

Camo Color Corrector
4.4 out of 5 stars ; 1117 reviews4.4(1117)
$5.00
e.l.f. Cosmetics Liquid Poreless Putty Primer
e.l.f. Cosmetics

Liquid Poreless Putty Primer
4.6 out of 5 stars ; 6151 reviews4.6(6151)
$11.00
e.l.f. Cosmetics Lash 'N Roll Curling & Lifting Mascara
3 colors
e.l.f. Cosmetics

Lash 'N Roll Curling & Lifting Mascara
4.6 out of 5 stars ; 4984 reviews4.6(4984)
$7.00
e.l.f. Cosmetics Halo Glow Blush Beauty Wand
6 colors
e.l.f. Cosmetics

Halo Glow Blush Beauty Wand
4.5 out of 5 stars ; 5623 reviews4.5(5623)
$10.00
e.l.f. Cosmetics Makeup Mist & Set
2 sizes
e.l.f. Cosmetics

Makeup Mist & Set
4 out of 5 stars ; 1833 reviews4(1833)
$7.00 - $9.00
e.l.f. Cosmetics Dewy Coconut Setting Mist
e.l.f. Cosmetics

Dewy Coconut Setting Mist
4.1 out of 5 stars ; 134 reviews4.1(134)
$11.00
e.l.f. Cosmetics H2O Proof Eyeliner Pen
2 colors
e.l.f. Cosmetics

H2O Proof Eyeliner Pen
4.2 out of 5 stars ; 427 reviews4.2(427)
$8.00
e.l.f. Cosmetics Poreless Face Primer
2 sizes
e.l.f. Cosmetics

Poreless Face Primer
3.7 out of 5 stars ; 254 reviews3.7(254)
$9.00 - $11.00
e.l.f. Cosmetics Liquid Poreless Putty Primer + Cica
e.l.f. Cosmetics

Liquid Poreless Putty Primer + Cica
4.6 out of 5 stars ; 109 reviews4.6(109)
$11.00
e.l.f. Cosmetics Incredi-Curl Curling & Volumizing Mascara
3 colors
e.l.f. Cosmetics

Incredi-Curl Curling & Volumizing Mascara
4.4 out of 5 stars ; 4983 reviews4.4(4983)
$9.00
e.l.f. Cosmetics Halo Glow Highlight Beauty Wand
6 colors
e.l.f. Cosmetics

Halo Glow Highlight Beauty Wand
4.6 out of 5 stars ; 8803 reviews4.6(8803)
$10.00
e.l.f. Cosmetics Holy Strokes Micro-Fine Brow Pen
7 colors
e.l.f. Cosmetics

Holy Strokes Micro-Fine Brow Pen
1.9 out of 5 stars ; 67 reviews1.9(67)
$8.00
e.l.f. Cosmetics Liquid Velvet Eyeshadow
7 colors
Online only
e.l.f. Cosmetics

Liquid Velvet Eyeshadow
4.8 out of 5 stars ; 1910 reviews4.8(1910)
$8.00
e.l.f. Cosmetics Big Mood Mega Volume & Lifting Waterproof Mascara
e.l.f. Cosmetics

Big Mood Mega Volume & Lifting Waterproof Mascara
3.7 out of 5 stars ; 89 reviews3.7(89)
$9.00
e.l.f. Cosmetics Expert Liquid Liner
e.l.f. Cosmetics

Expert Liquid Liner
3.5 out of 5 stars ; 1151 reviews3.5(1151)
$4.00
e.l.f. Cosmetics Big Mood Mega Volume & Lifting Mascara
3 colors
e.l.f. Cosmetics

Big Mood Mega Volume & Lifting Mascara
4.1 out of 5 stars ; 3638 reviews4.1(3638)
$9.00
e.l.f. Cosmetics Matte Magic Mist & Set
e.l.f. Cosmetics

Matte Magic Mist & Set
3.8 out of 5 stars ; 212 reviews3.8(212)
$7.00
e.l.f. Cosmetics Hydrating Face Primer - Small
e.l.f. Cosmetics

Hydrating Face Primer - Small
2.8 out of 5 stars ; 271 reviews2.8(271)
$9.00
e.l.f. Cosmetics Lip Plumping Gloss
6 colors
Online only
e.l.f. Cosmetics

Lip Plumping Gloss
4.3 out of 5 stars ; 1456 reviews4.3(1456)
$8.00
e.l.f. Cosmetics Sun Boss Gloss SPF 25
4 colors
Online only
e.l.f. Cosmetics

Sun Boss Gloss SPF 25
4.5 out of 5 stars ; 311 reviews4.5(311)
$8.00
e.l.f. Cosmetics Expert Liquid Liner Set
e.l.f. Cosmetics

Expert Liquid Liner Set
4.2 out of 5 stars ; 58 reviews4.2(58)
$6.00
e.l.f. Cosmetics Intense Ink Eyeliner
e.l.f. Cosmetics

Intense Ink Eyeliner
3.1 out of 5 stars ; 1149 reviews3.1(1149)
$6.00
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner
6 colors
Online only
e.l.f. Cosmetics

H2O Proof Inkwell Waterproof Eyeliner
4.3 out of 5 stars ; 2531 reviews4.3(2531)
$8.00
e.l.f. Cosmetics Precision Liquid Eyeliner
Online only
e.l.f. Cosmetics

Precision Liquid Eyeliner
3.9 out of 5 stars ; 311 reviews3.9(311)
$6.00
e.l.f. Cosmetics Waterproof Eyeliner Pen
Online only
e.l.f. Cosmetics

Waterproof Eyeliner Pen
3.4 out of 5 stars ; 3222 reviews3.4(3222)
$4.00

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