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Summary
Pause visible skin aging in minutes** with No7's advanced youth-preserving serum** designed for fast-absorption and instant radiance*. This lightweight, satin‑sheer formula enhances bounce, glow, and hydration* and helps boost skin resilience against visible early signs of aging**.
Benefits
- Youth-Preserving Protection: Boosts defense systems against skin stressors to pause accelerated aging activity in minutes**
- Awakens Luminous Skin: Look instantly brighter and more radiant*
- Texture Softening: Fine lines appear filled and dry skin is visibly smoothed*
- A Healthy-Looking Glow: 91% agreed***
- 100HR Hydration^: Long-lasting moisture
- Supple Skin: Supported collagen and elastin production for bouncy skin that looks plumped*
- Clinically Proven & Fragrance Free
Key Ingredients
- Glaciology - No 7's exclusive skin-protecting and glow-boosting Super Peptide x Broad Spectrum Antioxidant Blend
- Super Peptide Blend - Supports Elastin & Collagen for healthy-looking skin, and protects from skin-degrading enzymes
- Broad Spectrum Antioxidants - Strengthens skin defenses against free radical particles that damage and unbalance the skin
- Niacinamide - Helps support moisture barrier for a smoother, brighter complexion
- Hyaluronic Acid^ - Hydrates for plump-looking skin.
Research Results
- ***UK Consumer study on 113 users
- **UK Consumer testing. Always use SPF. From UV protection & Antioxidant protection against surface oxidative stress.
- *UK Consumer study ^Instrumental study
Item 2663652
Use morning and evening after cleansing, applying evenly over your face and neck. Follow with your Prime Forever moisturizer.
For optimum skin protection, use SPF daily.
Aqua (Water), Butylene Glycol, Pentylene Glycol, Glycerin, Niacinamide, Isoamyl Laurate, Polysorbate 20, Phenoxyethanol, Tocopheryl Acetate, Silica, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Xanthan Gum, Propanediol, Hydrolyzed Rice Protein, Sodium Hyaluronate, Citric Acid, Tetrasodium Glutamate Diacetate, Ascorbyl Glucoside, Decyl Glucoside, T-Butyl Alcohol, Myrtus Communis Leaf Extract, Potassium Hydroxide, Camellia Japonica Flower Extract, Sodium Benzoate, Dimethylmethoxy Chromanol, Palmitoyl Tetrapeptide-94, Palmitoyl Tetrapeptide-95.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
Lightweight yet deeply hydrating
I received this product for free as part of a sampling program in exchange for my honest review. I really enjoyed using the No7 Prime Forever Serum. The biggest thing I noticed was how hydrated and soft it made my skin feel. It has a lightweight texture that absorbs nicely and doesn't leave my skin...
Most Helpful Critical Review
Ok at Best
I like the idea of this product, but it didn't meet my expectations. My skin is starting to show signs of aging, and I hoped for good moisture and radiance. It is very thin, which means it doesn't feel heavy on my skin, but it wasn't giving enough moisture to penetrate my dry spots. I used the produ...
157 results
Love This Serum
I love this new prime forever range the serum is so nice it's lightweight and absorbs quickly into the skin my skin looks more radiant it's softer smoother and more supple I love it
Serum
This serum is very light I love it too good 10/10 recommended and has good ingredients
Lightweight and Hydrating
I've been using this serum for a few weeks and really like how lightweight it feels on my skin. It absorbs quickly without leaving a sticky feeling, and my skin feels soft and hydrated afterward. I also like that it's fragrance-free, which is a nice plus for me.
Love this primer
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

I have been using this for a while now. It has improved my skin. When using it, my textured skin looks flawless. I love that it has peptides.
Works great
No. 7 Prime Forever Serum has a lightweight texture that feels comfortable on my skin. It absorbs quickly without any sticky residue. It leaves my skin smooth and hydrated.