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Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613706
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Ethanolamine, Laureth-3, Sodium Laureth Sulfate, Sodium Sulfate, Glyceryl Stearate Se, Decyltetradecanol, Sodium Lauryl Sulfate, Parfum/Fragrance, Sodium Sulfite, Ascorbic Acid, Disodium EDTA, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Sodium Hydroxide, Citric Acid.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
Saved my hair!
Works EXCELLENTLY to take out/hide brass. I attempted to cover my grays at home using the herbatint permanent dye, which unfortunately pulled way too warm for me. After trying to tone the brass away without any luck, I decided to try this. Color was darker than what I wanted (used the lightest neutral brown), but I'd say overall it's accurate since I was really trying to avoid lightening my hair any further and potentially making the brassiness worse. INCREDIBLY strong smell but that isn't surprising. I have sensitive skin and it did slightly irritate my scalp, but after rinsing and conditoning I didn't have further problems.
5RR Medium "Red" - More Like Dark Copper
Got 5RR hoping to add more red tone to my already merlot-colored hair. Tell me why its orange now? The marketing images show a deeper red outcome, not sure how Medium Red came out copper…
Wonderful Demi Permanent Hair Color
I love Wella Color Charm. The coverage is very good and it last for 4 to 5 weeks. I refresh after 5 weeks. I use 1N and 3N. I stock up because sometimes formulas change. I like to stick with what works, and Wella Color Charm demi-permanent works for me. I high recommend it.
Predictable results, good gray coverage despite being demi
Use this product every three weeks to cover roots of my 80% gray hair. I can get away with using about a 1/2 tube with 10 developer and my hair is THICK. Was a religous user of the permanent Color Charm products but opted for this for a bit more subtle grow out.
Great
I used the 7N and it was a great mix between brown and blonde. It says medium blonde but it's closer to a light brown. It was a little yellowish at times but it wasn't too brassy. It was definitely more on the warmer side. I also tried the 6N but it was definitely a medium to dark brown rather than a dark blonde. I used the 7RR. It was vibe where i left it on for 20 minutes even on my darker hair but on my light blonde hair it was a bit orangy (I'm not surprised because its name is copper). If you're going for a less strong red I suggest leaving it on for 10-15 minutes depending on the lightness of your hair. I thought it would fade orangy but it faded to more of a pink which was nice. It all lasted about three weeks to a month before it started fading significantly.