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Virtue Healing Gloss
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Highlights
Summary
Virtue® Healing Gloss a reparative, in-shower treatment that helps restore softness, smoothness, and radiant shine. This shake-to-activate formula smooths and seals the cuticle to instantly deliver 2.5x more shine* and leave hair significantly smoother through 5 washes*.
Benefits
- Powered by our patented Alpha Keratin 60ku®, it is clinically proven to repair damage to the core* This isn’t just shine—it’s healthier hair.
- Defends against the effects of harsh sun rays.
- Targets damage at the source, instantly sealing the cuticle while repairing for smoother, healthier hair.
- Fragrance- a rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
Key Ingredients
- Hibiscus Flower Acids + Fermented Raspberry Extract
- Gently remove dulling residue and buildup to unveil hair’s natural shine.
- French Pine Cone Extract
- Seals in moisture, smooths the cuticle, enhances shine, and strengthens strands.
- Plant-Based Oil Esters
- Deliver intense, high-gloss shine.
Research Results
- 2.5x more shine instantly*
- Clinically proven to immediately repair hair to the core*
- Hair significantly smoother through 5 washes*
- After 4 weeks 86% said their hair has never appeared shinier and more luminous**
- After 2 weeks 88% said their hair looks healthier and more vibrant**
- *Independent, third party bioinstrumentation clinical study
- **Consumer perception study conducted on 50 panelists after 4 weeks of usage at an independent, third-party lab
Item 2661020
After shampooing, condition if needed and rinse. Squeeze out excess water, then shake to activate. Apply section by section from root to ends, working through for even saturation. Leave on for 3--5 minutes, then rinse. Use weekly or as needed.
TIP:
For fine to medium hair, use it in place of conditioner. For coarse or thick hair, or hair that needs extra moisture, use after conditioning.
Glycerin, Alcohol Denat., Aqua (Water, Eau), Keratin, Polyquaternium-113, Hibiscus Sabdariffa Flower Extract, Pinus Sylvestris Cone Extract, Caesalpinia Spinosa Fruit Pod Extract, Ricinus Communis (Castor) Seed Oil, Rubus Idaeus (Raspberry) Fruit Extract, Tocopherol, Helianthus Annuus (Sunflower) Sprout Extract, Castor Oil Propanediol Esters, Cetrimonium Chloride, Quaternium-95, Behentrimonium Chloride, Parfum (Fragrance), Ethylhexylglycerin, Propanediol, Caprylyl Glycol, Maltodextrin, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Dilauramidoglutamide Lysine, Sodium Metabisulfite, Sodium Benzoate, Citric Acid, Potassium Sorbate, Phenoxyethanol, Dipropylene Glycol, t-Butyl Alcohol, Benzyl Salicylate, Coumarin, Limonene, Hexyl Cinnamal, Linalool, Citrus Aurantium Peel Oil, Hexamethylindanopyran, Vanillin.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
GREAT product, tricky cap
I've always thought Virtue has outstanding hair care, so I was so excited to try this. For me, I discovered some pros/cons, but overall, I think it's a great release. Lets start with pros: this is a restoring hair product beyond the surface, and you can really feel that. It doesn't have that heft...
Most Helpful Critical Review
Not really impressed
I had high hopes, but am left a little disappointed. Heads up, be careful if you have a dry, sensitive scalp as it can cause a little stinging. I have psoriasis in some areas and it definitely stung at first. The scent is pretty strong, but not too unpleasant. The texture is super watery, which make...
259 results
Meh not worth the price
When I bought this most of the reviews were by folks who'd been given the product for free and therefore were positive. My experience was just "meh". I didnt notice any real difference and, in fact, think my hair is weaker than before. I would take the $$ you'd spend on this and use it for an in-salon glossing treatment.
Good Shine
Reviewed at

I was very surprised by this product. I have fine, thin hair and it didn't weigh it down at all. Good product.
It's a no for me
Did nothing for hair but leave it sticky and matted looking. Hair still looked dry and didn't appear to do any repair on hair. Too expensive for no result
Even O like most of
Reviewed at

Even O like most of virtue lab products, but this one does nothing to my hair!
Love this treatment
Reviewed at

I really loved this treatment! It leaves my hair super soft, smooth, and noticeably shinier without making it feel heavy or greasy. I also love that it only takes 3–5 minutes to work, so it's easy to add to my hair routine. complimentary from virtuelabs