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Summary
Wavetech Wave Foam and Extra Hold Wave Foam create defined, touchable waves—without crunch. Powered by Waveflex Technology™, they enhance your natural pattern, control frizz, and provide flexible hold. Need more? Extra Hold delivers added definition and control.
Benefits
- Defines and enhances waves and curls instantly.
- Provides flexible, long-lasting hold.
- Smooths frizz while preserving volume.
- Leaves hair bouncy, soft, and touchable.
- Effortless, heat-free styling.
Features
- Wavetech Wave Foam sculpts defined, touchable waves without the crunch. Powered by Waveflex Powered by Waveflex Technology™, it enhances your natural pattern, controls frizz, and holds your style with flexible, lasting support while keeping everything soft and completely touchable.
Key Ingredients
- Provitamin B5: keeps delicate hair looking hydrated and plump while enhancing shine.
- Glycerin: natural humectant that pulls in moisture and creates a barrier to keep hair hydrated.
- Styling Polymers: provide hold, control frizz, and enhance style longevity while maintaining a lightweight, flexible finish.
Item 77012848
Distribute product to evenly coat damp hair and scrunch. Diffuse or air dry for flawlessly defined waves.
Aqua/Water/Eau, Cocamidopropyl Betaine, PVP, Polyquaternium-10, Polysorbate-20, VP/DMAPA Acrylates Copolymer, PG-Hydroxyethylcellulose Cocodimonium Chloride, Glycerin, Polyquaternium-11, Panthenol, Dipropylene Glycol, Polyquaternium-70, PEG-12 Dimethicone, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Fragrance (Parfum), Alpha Isomethyl Ionone, Benzyl Salicylate, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Coumarin, Geranyl Acetate, Hexyl Cinnamal, Juniperus Virginiana Oil, Limonene, Linalool, Linalyl Acetate, Pinene, Rose Ketones, Terpineol, Tetramethyl Acetyloctahydronaphthalenes, Vanillin.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Just too good to be true....but it is true!
This is going to be a long one so brace yourselves LOLI have medium density hair, and my curl is a natural 3A (lookup hair curl charts to see what I mean) with a fine texture and plenty of frizz. The first time that I used this product, I followed the tutorial on Brad's YouTube and used quite a bit ...
Most Helpful Critical Review
I REALLY wanted to like these products..
So I bought these cause I love Brad and even tho I had a bad experience with the products that doesnt change my love for watching Brad's videos or anything the products were just a major disappointment to me, but also I am a hairstylist for 6 years now I've explored many different products so I thin...
4134 results
Where's the scent?
Verified Buyer
Submitted as part of a sweepstakes entry
Reviewed at

I love how this product works Just as good as the original but the reason I bought it was the description Sweet Escape, a limited-edition tropical fragrance inspired by sunshine, beachy air, and summer that never has to end. Juicy pear, creamy coconut, fresh florals, and warm golden amber And this is where it fell flat it has no scent what so ever which is very disappointing Still an awesome product I just wanted coconut pear and summer breezes
Amazing product!
Verified Buyer
Submitted as part of a sweepstakes entry
Reviewed at

Hi, I want you all to know that my first experience was a little iffy but you guys made up for it. 100% and more. The product smell is phenomenal, my hair is wavy. This product defines my waves and creates more. I will be purchasing this again. Thank you so much for making this product.
Scent
Verified Buyer
Submitted as part of a sweepstakes entry
Reviewed at

Not a huge fan of the scent. Love the way the product works!
Wave foam wave tech
Verified Buyer
Submitted as part of a sweepstakes entry
Reviewed at

The smell is delicious and a curly girls dream helps define my curls I however let it air dry .. I'm pleased with this product. Please make this products fragrance available
Smells great
Verified Buyer
Submitted as part of a sweepstakes entry
Reviewed at

Defined my curls nicely.